Danica Patrick’s reputation extends beyond her racing achievements and into the social and political arena, as she pledged to donate $7 million to support Turning Point USA in organizing the “All-American Halftime Show” – an alternative event focused on faith and patriotism, to directly compete with Bad Bunny’s official performance at the 2026 Super Bowl.
Danica Patrick’s actions clearly represent a voice in defense of traditional American values in a society undergoing many cultural and political upheavals.

“All-American Halftime Show” is organized by Turning Point USA – founded by the late Charlie Kirk and currently operated by his wife – to create a different performance space, imbued with faith and patriotism, reflecting the desire of a part of the public to seek inspiration of faith and traditional values in the most famous show in America.
While Bad Bunny, a star representing cultural diversity, Latin music with global appeal, Danica and Turning Point USA’s “All-American Halftime Show” has gradually created a new colorful “wave”, increasing the debate about American identity and the role of cultural icons on the international stage.
As a prominent sports figure, Danica Patrick has not only expressed her views but also used her influence and finances to promote a strong message of “patriotism, faith and freedom of expression.” Despite the mixed reviews, the move has focused the attention of fans and the media on the larger debate surrounding the 2026 Super Bowl.
By sponsoring this sponsorship, Danica Patrick continues to assert her status as an icon not only on the track but also in social debate, contributing to the richness of the story of the diversity and complexity of modern American culture.
This will certainly be an exciting and sharp new chapter in the overall picture of this year’s NFL season and the halftime show full of competition between different cultural values.
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